Sermo Speaks

Smiling woman with curly hair in front of a graphic with the text "#here for her" on the right. Caption: "Dr. Rachel Knox, MD, MBA, MPH & Sermo Medical Advisory Board Member and pioneer in Cannabis Medicine.

We’re #HereForHer: Meet Dr. Knox, Cannabis Medicine Pioneer

To celebrate groundbreaking and changemaking women, we are launching our #HereForHer campaign through May—highlighting the amazing contributions women have made to science and those who are socially impacting communities today. Who are we #HereFor this…

In a telehealth session, a person in blue scrubs engages in a video call with a professional displaying a medication bottle. Open documents are visible on the table, reflecting an exchange of valuable HCP insights.

Sermo Speaks

The virtual care genie is out of the bottle: HCP insights on the future of telehealth

For years, virtual care was touted as a convenient and equitable alternative to treat a growing population. But it had not yet been tested at scale, making up only a fraction of all healthcare interactions.…

Two healthcare professionals in scrubs and hairnets review information on a smartphone in a hospital corridor, sharing insights from physician experiences.

Sermo Speaks

Bridge gaps in social media ad targeting & create more meaningful physician experiences

The shift to social has arrived. Over the past 2 years, the pandemic has led to a substantial rise in physician engagement on social media – with a +15% increase in unique logins and +28% increase…

A laptop displaying an email inbox is shown next to text: "Your Guide to CX: 4 Strategic Pillars to Achieve Customer Delight" on a purple background.

Sermo Speaks

Your Guide to CX: 4 Strategic Pillars to Create Customer Delight

Looking to build out or enhance your current CX strategy, but struggling with where to start? Tackling CX can be a daunting task, but we’re here to help. Check out Sermo’s philosophy – and what key learnings you can leverage to enhance your own strategy. Let’s dive in.

A person in scrubs and mask stands in a hallway, leaning against glass doors, reflecting on the latest clinical trials. Two chairs are visible in a room beyond.

Sermo Speaks

What HCPs really want: clinical trials and personalization

Sermo recently hosted an industry webinar to present findings from HCP Sentiment Study Part 7 entitled, “What Physicians Really Want, From Clinical Trials to Personalization.” All study questions were crowdsourced from the healthcare industry in…

A physician wearing a mask and white coat types on a keyboard at a desk with a computer monitor in the well-lit room, seamlessly blending online communication with medical expertise.

Sermo Speaks

Today’s physician is online & social…are you?

The rise of social media usage among physicians Social media engagement among physicians experienced a slow but steady climb over several years, but in 2019, the American Society of Clinical Oncology reported a dramatic increase in…

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