Sermo Blog: Amplifying the power of physicians' voices

Physicians alarmed by rise of polypharmacy in children

Health experts are becoming increasingly concerned by the rise of polypharmacy—the use of two or more drugs together, usually to treat a single condition—among adolescents. A.D.H.D. medication prescriptions have steadily increased over the last 20…

Insights

Physicians say organ transplant system should be overhauled

A new confidential review revealed that the transplanting of kidneys, livers, hearts and other vital organs to patients currently depends on out-of-date technology. And 86% of Sermo physicians agree that the archaic aspects of the…

Sermo Speaks

4 myths that could be stopping you from leveraging HCP social media

For years, physician social media engagement was slowly but steadily climbing. But then, COVID-19 completely changed the way the world communicated, including a substantial rise in the number of physicians engaging through social channels. In…

Sermo Speaks

Level up! Take the next step in your healthcare messaging with personalized physician engagement experiences

Finding the right piece of digital content can feel like looking for a needle in an endless online haystack. And once you find your content “needle,” there is no guarantee it resonates perfectly with your…

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Four strategies to provide gender-affirming care for your transgender patients

Many people face barriers that affect their access to health care, particularly individuals seeking HIV prevention and care services. These barriers include discrimination, inadequate housing or employment, or a lack of health insurance. For transgender…

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Physicians discuss the health impact of extreme heat

In a recent poll of 430+ global Sermo physicians, 83% responded that their country or region is experiencing a heat wave or has recently experienced a heat wave. And 90% said they see negative health impacts…

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Doctors call for urgent action against gun violence

On May 24, 19 children and two adults were killed after a mass shooting at an elementary school in Uvalde, Texas. This devastation came nearly a decade after the Sandy Hook shooting that left 20…

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How to apply medical device industry trends & insights to better meet physician needs

The medical device sector plays a vital role in the healthcare industry, providing equipment that simplifies the prevention, diagnosis, and treatment of diseases and illnesses. In a recent medical devices industry overview, the global market…

Sermo Speaks

Pharmaceutical marketing strategies

Every business needs a dedicated marketing plan, and pharmaceutical companies are no exception. Documenting your marketing goals and strategies helps everyone on your team stay on track and work cohesively. A pharmaceutical marketing plan should…

Success Stories

Live Events drive physician awareness, interest & likelihood to recommend

Marketing, education, and awareness are key brand indicators and crucial factors for healthcare and pharma companies to keep their brands top of mind among their target audience. Since physicians are so busy managing patients—and their…

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